Here is Part Four of the 4 Part Series on the importance of building Online Visibility with Social Media and Social Marketing.
Get Profits – When traffic is properly directed it turns into profits. If getting found is the most important thing in Social Marketing, then what the prospect finds once they get there is a very close second. When the prospect finds more good information from you that is helpful to them, followed by an offer of a paid resource that is going to help them even more, they are much more likely to buy from you.
Think about it – if you show your prospect lots of good information that helps them and leaves them feeling good about their interaction with you, making a sale is going to be an easy next step.
Bonus Tip: When your prospect sees you in multiple places online, you are seen as the expert and they feel like they have spent lots of time with you. Which allows them to trust you and spend lots of money with you.
Here is Part Three of the 4 Part Series on the importance of building Online Visibility with Social Media and Social Marketing.
Get Traffic – One of the beauties of having many sign posts in your Social Marketing system is that you can use these signpost to direct the prospect (traffic) where you want them to go, which is to access more information from you.
In this way you are not chasing traffic, you are getting yourself if front of where the traffic is going and then directing it where you want it to go. When you master the skill of directing traffic where you want it to do you become more powerful in your business because you are no longer hoping traffic will go where you want it to go you know it will go where you want it to go…
Coming Tomorrow: Get Profits with Social Marketing, and you can read the entire article when you click here
Here is Part Two of the 4 Part Series on the importance of building Online Visibility with Social Media and Social Marketing.
Get Viewed - The steps here are simple – once you get found, prospects can view your information contained in the signposts you have erected. As prospects begin to consume your information, whether it is in text, audio, video or a combination, and realize that you know what you are talking about, they begin to know, like and trust you.
You can then direct them to other resources you may have. Don’t miss the power of the last sentence. You will then be able to direct traffic where you want it to go. Which is the subject of tomorrow’s post.
Coming Tomorrow: Get Traffic with Social Marketing, and you can read the entire article when you click here
Here is Part One of 4 Part Series on the importance of building Online Visibility with Social Media and Social Marketing. At the end of each installment you will find a link to read the article with all four parts, and I will be sharing a bit more on each installment here on the blog.
Get Found – Because there are millions of sites on the Internet, the first and most important step is getting found. Having a strong online presence allows you to erect “multiple sign posts” leading to your information.
Whether are a beginner or a veteran, this is really good news because it has never been easier to get found. When I first started out there was no Twitter, Facebook, YouTube, etc.
Just email and websites.
So take advantage of all that is available now.
And here is the bottom line: Getting found is everything. In all the noise in your niche, when you get found, you are heads and tails above everyone else.
Coming Tomorrow: Get Viewed with Social Marketing, and you can read the entire article when you click here
