Discover the Dolphin Upsell…
Jeff Herring 01 Aug 2008 | : Just for FUN

Discovery Cove uses a great upsell strategy after you swim with the dolphins. You are placed in a group with another family (called a pod) for your dolphin experience. Each pod has it’s own photographer and video person.
After you are done, one of the photgraphers takes you to a video room where you can see you pics on screen.
Here’s how they must figure it - if someone can afford to come here (just under $1,000 for 3) then they can also afford to buy a few pictures to remember the experience.
It sure worked on me - several pics, posters, CD, DVD, and $300 later to prove it.
Nice upsell strategy we all could use…
A Dream Not Possible 2 Years Ago…
Jeff Herring 01 Aug 2008 | : Just for FUN

Just a short 2 years ago, I could not have afforded to experience the dream that was fulfilled today. You see, I have always wanted to swim with dolphins. Then ever since my two sons showed up on the planet I wanted to do it with them.
Today we got to do it.

It rained during our time with the dolphins. The show goes on when it is raining, but it is “everybody out of the pool” when it thunders. So I was watching the sky kinda closely. Just as our instructor finished his last sentence, we heard the thunder.

Thanks for reading, and tomorrow I’ll include more pics and I’ll explain a very good upsell strategy that Discovery Cove uses after you swim with the dolphins. It sure worked on me.
~ Jeff
and Jonathon, Caleb, and Carlie the Dolphin



