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article submission, article marketing, article income, article writing, articles, jeff herring

The strategic wording of your article description can make the difference between your article being passed over and your article getting read. My number one strategy is to ask the reader a question that they must know the answer to and let then let them know that question is answered in your article.

Resource: http://www.ArticleWritingandMarketingSecrets.com 

Glossary:   A Laser Article Description (LAD) is a strategic part of the article submission process. You want to pull the reader further into the article by asking an important question the reader must know the answer to, and then letting them know the answer is in your article.