Article Submission Tip of the Week
Archived posts from this Category
Article Submission Secrets - A Great Formula for Prospect Pulling Descriptions of Your Articles
Posted by Jeff Herring on 12 Dec 2007 | Tagged as: Article Submission Tip of the Week, Article of the Week
Article marketing requires you to write a great description of your article. The article description is what is shown under the article title when your article comes up on Google, Yahoo, or on an article directory like EzineArticles. The title gets the attention of the reader, and the purpose of the article description is to pull the reader further into reading the article.
A Tale of Two Descriptions
Click here to read the rest of this article.
Article Submission Tip of the Week - Your Resource Box Made Easy
Posted by Jeff Herring on 25 Nov 2007 | Tagged as: Article Submission Tip of the Week
Make crafting a prospect pulling resource box EASY!
You just need to know and use 3 points:
Flow - Make sure your resource box flows out of your article.
Invite - Think in terms of an invitation, and invite your reader back to your web site or blog for more information.
Brand - Then and only then mention your name and your brand, to make sure the reader pairs the great information with your name and brand.
That’s all there is to it!
Resource: http://www.ArticleSubmissionStrategies.com
Now go use this stuff!
Article Submission Secrets - A Great Formula for Prospect & Profit Pulling Titles for Your Articles
Posted by Jeff Herring on 29 Oct 2007 | Tagged as: Article Submission Tip of the Week
Powerful article marketing requires that you write a great title for your articles.
So here is just one of my formulas for a great title - Keywords - Benefits - Keywords. Use your keywords in the beginning of your title, make sure you make the benefit(s) clear, and then use your keywords again.
So let’s unpack this formula so you can use it.
My Article Title Formula - Keywords - Benefit(s) - Keywords
Keywords - Most article titles online fail from the start because they do not include keywords in the first four words of the title.”The Top Seven Benefits of Writing Online Articles” sounds like a great title, but on the internet it is not. The search engines read the first four words”The Top Seven Benefits”
and see no keywords and decide the article is not about article writing and do not deliver it to the online searcher.
So we would change the title to “Article Writing - The Top Seven Benefits of Writing Articles Online.”
Benefits - Benefits are a must have in your article title. It’s so easy to include benefits that it’s a shame so many writers don’t do it. In the article title we are using for an example here, I let the reader know there are seven benefits inside the article. Simple as that.
Keywords - It’s also fairly easy to use your keywords again in your article title. This is one of the ways in which writing online articles is different from writing any other kind of article. Online, the longer the title the better. Longer titles give the search engines more words to find and allows you to use your keywords again in your article title.
For 35 Article Submission Secrets, check this out!
Article Submission Tip of the Week
Posted by Jeff Herring on 24 Oct 2007 | Tagged as: Article Submission Tip of the Week, Audios
Listen Now
The strategic wording of your article description can make the difference between your article being passed over and your article getting read. My number one strategy is to ask the reader a question that they must know the answer to and let then let them know that question is answered in your article.
Resource: http://www.ArticleWritingandMarketingSecrets.com
Glossary: A Laser Article Description (LAD) is a strategic part of the article submission process. You want to pull the reader further into the article by asking an important question the reader must know the answer to, and then letting them know the answer is in your article.
Article Submission Tip of the Week
Posted by Jeff Herring on 02 Oct 2007 | Tagged as: Article Submission Tip of the Week
Here is a quick formula for designing your article titles -
Keywords - Benefits - Keywords
Start your title with keywords, let the reader know some of the benefits available from reading the article, and use your keywords again.
Example: Article Submission Strategies - A Formula for Prospect & Profit Pulling Titles in Your Articles
I used my keywords (article, article submission), highlighted a benefit (prospect & profit pulling) and ended with a keyword (articles).
Resource: http://www.ArticleWritingandMarketingSecrets.com
Glossary: In my model of Article Marketing, I define Article Submission as how you submit your articles, not where you submit your articles. This is important because when you use specific strategies when you submit your articles, they will get picked and used more that those of your competition.
