Many of you will remember an old saying your parents often said when put too much on your plate or tried to eat too much……

“Looks like your eyes were bigger than your stomache.”

That’s what I did when I decided to launch the 48 Tips in 72 Hours idea.

We just hit the 72 hour mark, and I’m at only 23 posts, so my eyes WERE bigger than my stomache!

 Here’s what I am gonna do - I’ll get to 48 tips, it is just gonna take more than 72 hours.

More later….

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Three important questions to ask before you begin to create a product:

1. WHO is the market?

2. WHAT do they want?

3. HOW do they want it delivered to them?

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 Here’s a great quote from Michael Fortin:

“Demand means squat…..!”

What’s that? Isn’t demand everything?

Demand means nothing unless the person is willing to pay for it. Just cuz they want it does not mean they are going to pay for it.

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When you get to listen to so many speakers you are able to learn lots of different techniques that you can add to your own tool bag. It’s been very interesting to watch how each speaker pitches and closes their offer.

Debra Thompson closed with telling everyone that the first group meeting would be right after her talk and she would take everyone to lunch to meet. Great idea.

So I gathered up all the people that signed up for the Great Article Marketing Training Program yesterday and today, and a few that were interested, took ‘em to lunch and we had our first meeting. What a kick!

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Here are three success principles from Debra Thompson

1. Mindset
2. Mastermind
3. Mentor

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Debra Thompson made what I think is one of the best points of the conference. You have heard me say many times “go use this stuff.” I say this because, contrary to the popular saying, information is not power, taking action with the information is power.

Here’s the great line - “If information is power, how many rich librarians do you know?”

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Here is a great way to think about your message and your products:

“What you sell solves someone’s problems.”

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Increase conversion through the useability of your web site.

Useability is defined as “how easy is it for your visitor to accomplish their goals while on your web site.”

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