Feb
25
Live from Bridging Heart & Marketing - Soft Topic Copywriting Secrets
By
Judith and Jim held the last seminar of the conference on Soft Topic Copywriting Secrets.
Regular readers will recognize the similarities between one of J & J’s copywriting principles and one of my title principles:
“Attraction is the job of your title.” This is as true for the title in a sales letter as it is for the title of an article.
